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The chief marketing officer role has transformed – but most organisations are still hiring as if it hasn’t. Artificial intelligence...
Marketing
5 min read
6 min read
Dentsu’s Brand Reset industry report highlights the value of digital video and connected TV and the rapidly closing gap between...
5 min read
Accenture Song South Africa has earned three nominations and four honourees at the 2026 Webby Awards, prestigious international awards that...
6 min read
In today’s landscape, attention is currency and public relations looks nothing like it did a decade ago. Newsrooms are flooded...
5 min read
It’s 7 a.m., and Viktor is unlocking the doors to his coffee shop for the day. He knows his product...
9 min read
There is a particular kind of confidence that comes not from ambition alone but from having done the work. From...
4 min read
Visit Stellenbosch has announced a significant evolution in its destination marketing strategy with the launch of a new global brand...
7 min read
The rise of Chinese and Indian automotive brands in South Africa is no longer incremental. It is visible, measurable and...
6 min read
Innovation has become one of the most frequently used – and least interrogated – words in business. In practice, it...
7 min read
Bushtec, a pioneering force in tented camps and solutions, has announced a significant brand evolution, unifying its 55-year heritage as...
5 min read
The 2026 LUXE Restaurant Awards, held at the new landmark restaurant MIRA Sandton, brought together many of the country’s most...
3 min read
Joe Public has once again affirmed its position as one of Africa and the Middle East’s most formidable creative agencies,...
6 min read
The modern marketplace is louder than ever. Brands publish constantly, algorithms churn endlessly and audiences are exposed to more messaging...
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Leading South African digital media agency TDMC (The Digital Media Collective) has welcomed the findings of the Institute of Practitioners...
7 min read
In a landscape crowded with products, promises and polished marketing, one truth has become non-negotiable: Brands with purpose earn trust...
7 min read
Every business has to acquire new customers. And every business wants to retain existing customers. It’s not binary; both are...
5 min read
When it comes to marketing and communications, the single biggest mistake business owners make is focusing all their time and...
6 min read
In South Africa’s fast-evolving retail landscape, Black Friday is no longer just a date – it’s a live storytelling moment....
5 min read
In the fast-moving consumer goods (FMCG) industry, agility is everything. Markets move quickly, consumer expectations evolve daily, and global strategies...
4 min read
MotionAds co-founders Jon Berkowitz and Elan Band have been named joint recipients of the Eric Ellerine Entrepreneur Award, sponsored by...
3 min read
Effie Awards South Africa unveiled the 2025 winners at The Venue, Melrose Arch, in a spotlight-soaked celebration of ideas that...
7 min read
For too long, we’ve measured ourselves on one metric: Our bank balance. This has left many of us feeling perpetually...
5 min read
Open Chair’s Friends in High Places transformed the iconic Cape Wheel into a moving boardroom in the sky, giving 60 young women...
5 min read
Most entrepreneurs don’t struggle with effort—they struggle with clarity and alignment. Despite working long hours and investing heavily in marketing,...
6 min read
The African diaspora is one of the fastest-growing communities in the world, with more than 170 million people of African...
4 min read
The Association for Communication and Advertising (ACA) has released Marketing with Machines: AI and the Future of Advertising and Communications in South Africa —...
5 min read
Trust is not a machine-made thing. It’s a deeply cultivated and significantly felt human thing. In a world moving faster...
4 min read
72% of global eCommerce revenues were transacted in marketplaces, which are first-party and third-party sales. Leaving only 28% of revenue...
5 min read
Most telecommunications brands will have some version of a customer value management (CVM) tool. But often, it’s just a customer...
4 min read
Flow, South Africa’s leading commerce media platform, is enabling precise, closed-loop advertising campaigns powered by verified first-party data from some...
7 min read
Roger Federer wasn’t just sponsored by On Running shoes; he helped shape the shoe and the brand. “I’d like this...
4 min read
The fintech leader now enables merchant partners to retarget their customers with high-impact, closed-loop ad campaigns. CAPE TOWN – August...
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Johannesburg, 19 August 25:Â Some of the most exciting ideas happen when two worlds collide. At this point of intersection, which...
5 min read
Despite significant progress toward gender equality, women still make up just 30% of Africa’s science professionals and only 32% of...
5 min read
In tough economic times, marketing is often the first budget to get scaled back. But in complex industries, it’s often...
4 min read
Note to the Editors: For high res photographs of Pura in New York City, please click here. In a world where brands...
5 min read
Channel partners loyal to your business are the ultimate partners. They willingly and passionately advocate for your brands and products...
5 min read
For small and medium-sized businesses, particularly in the technology sector, an investment in PR and digital marketing becomes crucial to...
5 min read
PR Worx, one of Africa’s most awarded integrated marketing-communications agencies, has announced Shannon Henning as its new Managing Director. The...
4 min read
Connecting with an audience of any size is more than a craft—it’s a calling. Whether in a newsroom, at the...
