December 12, 2024

HUAWEI’s Dubai event sets new standards in innovation

On 7 May, at the HUAWEI Innovative Product Launch event in Dubai, the company made several key announcements to support several major new wearables, audio and smart office products. Included in this line-up was the all-new HUAWEI WATCH FIT 3, a refreshed HUAWEI MateBook X Pro and the HUAWEI MatePad 11.5″S, the company’s first tablet with the latest generation PaperMatte.

The launch marked the first of its scale globally, offering customers access to a multitude of new products, the unveiling of its in-house developed GoPaint app, and the start of a photography showcase, “A Heart Warming World – 12 Years of HUAWEI Photography”.

HUAWEI WATCH FIT 3 – blending style, athleticism and innovation

Embracing the slogan “Fashion Forward”, HUAWEI’s latest wearable cements its status as a premier brand while embodying the ethos of “Fashion Squared”. Retaining the signature square design of its predecessors, the HUAWEI WATCH FIT 3 undergoes a transformative upgrade in materials, manufacturing and design choices, offering an extensive array of strap colours.

At its core lies a striking 1.82″ AMOLED display, providing a vivid and immersive visual experience. Crafted from sleek aluminium alloy, the watch has a slim profile of 9.9mm and a feather-light weight of 26g, akin to the weight of a strawberry. Complemented by a dynamic user interface featuring a captivating rotating crown, the WATCH FIT 3 not only ensures user-friendly navigation but also serves as a stylish accessory.

In the realm of fitness, the HUAWEI WATCH FIT 3 assumes the role of a dedicated personal trainer. The upgraded Stay Fit app offers an enriched food database spanning 50 countries, along with a novel nutritional analysis tool, facilitating a harmonious balance between diet and exercise. Introducing Smart Sports suggestions tailored to individual habits and environmental factors, the watch promotes healthy lifestyle choices.

Health monitoring reaches new heights with the inclusion of HUAWEI TruSleep™4.0, delivering enhanced sleep tracking capabilities, comprehensive physiological data analysis and personalised sleep guidance. The addition of Sleep Breathing Awareness instils further confidence in users’ restful nights.

Furthermore, HUAWEI TruSeen™ 5.5 ensures 30% more stable heart rate monitoring, while the revamped SpO2 interface enables swift oxygen saturation checks in just 25 seconds.

MateBook X Pro and MatePad 11.5″S – designed to inspire joyful creation

 

HUAWEI also unveiled the MateBook X Pro and MatePad 11.5″S, heralding a shift toward fostering creativity within the theme “Creation of Beauty”, which is a concept it launched in December 2023.

The MateBook X Pro inherits HUAWEI’s legacy of technological innovation and aesthetic design, delivering a lightweight powerhouse with its Intel® Core™ Ultra 9 processor, weighing only 980g and measuring 13.5mm thick. Through meticulous product innovation – from the HUAWEI Cloud Falcon Architecture to the Shark Fin heat dissipation system and Super Turbo adaptive performance technology – the MateBook X Pro offers robust performance to support users in their creative endeavours.

Meanwhile, the MatePad 11.5″S represents the pinnacle of productivity tablets, featuring the groundbreaking PaperMatte Display. With a 3:2 aspect ratio, 144Hz refresh rate and 2.8K resolution, this display technology minimises surface reflectivity and light interference, ensuring optimal readability even in bright environments. Preloaded with the Notes app, the MatePad 11.5″S introduces innovative features like Note Replay, enhancing efficiency during meetings by synchronising notes with audio recordings for seamless information retrieval.

HUAWEI-developed painting app – a creative tool for everyone

The event also saw the launch of GoPaint, a HUAWEI-developed painting app aimed at spreading the joy of painting to users worldwide. Created through a collaboration between HUAWEI 2012 Laboratories and eight different HUAWEI R&D teams, GoPaint offers over 100 virtual brushes and lifelike textures for authentic painting experiences. Powered by the FangTian Painting Engine and optimised for HUAWEI tablets, the app delivers professional-grade performance with support for numerous layers, low latency and high frame rates, catering to both novice artists and seasoned creatives.

The three-year development journey behind GoPaint emphasises the company’s commitment to providing users with a free, accessible tool for unleashing their creativity. With a comprehensive set of tutorials integrated into the app, users can embark on their artistic journey with ease, gradually mastering advanced features as they explore and create beautiful artwork.

The HUAWEI WATCH FIT 3 is now available for pre-order from the HUAWEI online store for R2 999 – and get free HUAWEI FreeBuds SE 2 valued at R1 499. Use the exclusive code A15PR and get an additional 15% off. Ts and Cs apply.

Alternatively, purchase from 14 May for R2 999 on the HUAWEI online store, any HUAWEI Authorised Experience Store or from all operator from only R79 for 24 months.

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