5 min read
South Africa’s township economy is a dense, interdependent web of micro-enterprises, informal traders and township-focused wholesalers that combine to form...
Customer Loyalty
5 min read
5 min read
Every small business owner wants happy, satisfied customers. But are those customers coming back? Loyalty is not only the holy...
5 min read
Most telecommunications brands will have some version of a customer value management (CVM) tool. But often, it’s just a customer...
9 min read
Customer loyalty is a figurative holy grail of business. Why? Long-term customers have a higher lifetime value to companies, while...
