Haleon has launched its Made in Mzansi campaign to celebrate the heritage of some of South Africa’s most trusted everyday...
marketing
The Vega School at Emeris has kicked off the famous annual Brand Activation and Brand Challenge, inviting small, medium and...
Retail media has become the fastest growing corner of South African advertising. PwC's latest Entertainment and Media Outlook expects digital...
Sally Williams launches the world’s first sour nougat with a playful new “Taste The Tingle” campaign
South African confectionery brand Sally Williams Fine Foods is adding a playful twist to one of its most iconic treats...
PPDS, the exclusive global provider of Philips Professional Displays and complementary solutions, has launched its thinnest and lightest 4K UHD...
Artificial intelligence (AI) is changing how marketing teams develop ideas and build campaigns. This is now happening inside agencies, boardrooms...
CA&S Group has acquired a strategic 30% shareholding in The Digital Media Collective (TDMC), an award-winning South African digital marketing...
Truecaller Ads has announced the global launch of Call-to-Cart, an AI-backed intelligent commerce solution that transforms everyday communication moments into...
Global ad spend forecasts from WARC’s Future of Media 2026 Report, the collapse of South Africa’s traditional pay-TV model, and...
Modern algorithms reward continuity. Modern marketing is organised around start dates and end dates. This mismatch is the most expensive...
Reaching young audiences in South Africa is becoming increasingly complex. Social platforms dominate discovery, but attention is fragmented, competition is...
In the marketing world, it’s a tale as old as time: Economic shock hits. Costs rise. Consumers spend less. Businesses...
Steenberg Vineyards has unveiled the visual identity and packaging for its new Canvas Collection, marking a significant evolution in the...
Amazon South Africa has announced that national rugby captain and icon Siya Kolisi will serve as a brand partner for...
The chief marketing officer role has transformed – but most organisations are still hiring as if it hasn’t. Artificial intelligence...
Dentsu’s Brand Reset industry report highlights the value of digital video and connected TV and the rapidly closing gap between...
Accenture Song South Africa has earned three nominations and four honourees at the 2026 Webby Awards, prestigious international awards that...
In today’s landscape, attention is currency and public relations looks nothing like it did a decade ago. Newsrooms are flooded...
It’s 7 a.m., and Viktor is unlocking the doors to his coffee shop for the day. He knows his product...
There is a particular kind of confidence that comes not from ambition alone but from having done the work. From...
Visit Stellenbosch has announced a significant evolution in its destination marketing strategy with the launch of a new global brand...
The rise of Chinese and Indian automotive brands in South Africa is no longer incremental. It is visible, measurable and...
Innovation has become one of the most frequently used – and least interrogated – words in business. In practice, it...
Bushtec, a pioneering force in tented camps and solutions, has announced a significant brand evolution, unifying its 55-year heritage as...
The 2026 LUXE Restaurant Awards, held at the new landmark restaurant MIRA Sandton, brought together many of the country’s most...
Joe Public has once again affirmed its position as one of Africa and the Middle East’s most formidable creative agencies,...
The modern marketplace is louder than ever. Brands publish constantly, algorithms churn endlessly and audiences are exposed to more messaging...
Leading South African digital media agency TDMC (The Digital Media Collective) has welcomed the findings of the Institute of Practitioners...
In a landscape crowded with products, promises and polished marketing, one truth has become non-negotiable: Brands with purpose earn trust...
Every business has to acquire new customers. And every business wants to retain existing customers. It’s not binary; both are...
When it comes to marketing and communications, the single biggest mistake business owners make is focusing all their time and...
In South Africa’s fast-evolving retail landscape, Black Friday is no longer just a date – it’s a live storytelling moment....
In the fast-moving consumer goods (FMCG) industry, agility is everything. Markets move quickly, consumer expectations evolve daily, and global strategies...
MotionAds co-founders Jon Berkowitz and Elan Band have been named joint recipients of the Eric Ellerine Entrepreneur Award, sponsored by...
The world has changed, and marketing must change, too. To avoid eventual brand 'rigor mortis', marketing needs to become rigorous....
As artificial intelligence continues to revolutionise industries around the globe, Penquin, a leading brand and communications agency, is at the...
I remember when social media first appeared in my life. I was 14, and a friend introduced me to this...
By Gil Sperling, Co-Founder and Co-CEO of Flow If you’re a retailer, marketplace, or e-commerce platform, you could be sitting on...
The marketing world is in a state of exhilarating transformation, and 2025 is poised to be the year where brands...
Uppe Marketing, a pioneering women-owned and led marketing agency, proudly celebrates 40 years of business success. Founded in 1985 by...
